Spirits and artisan vermouth

In spirits the bottle is bought with the eyes and usually given as a gift, so it competes on a shelf where everyone has already chosen nice glass. The problem isn't having a label: it's that most are variations on the same repertoire — gold serif, botanical illustration, dark background — and from a metre away one brand looks like the next. On top of that you have to fit ABV, volume, batch and warnings without wrecking it.

• The name is drawn as the matter it evokes: juniper, bitter orange peel, smoke, ice. That's what makes a bottle recognisable from across the room instead of looking like its neighbour.
• Mandatory statements resolved from the first sketch — ABV, nominal volume, batch, warnings — with the right hierarchy, so they don't turn up at the end crushing the design.
• Built for the real format: front label, back label and neck band if there is one, all in the same language. The neck band is usually where the limited edition lives.
• Finishes you feel: matte, selective varnish on the name only, relief. On a gift bottle, touch sells as much as sight.

• Front + back label (and neck band where applicable)
• Mandatory statements laid out at legible sizes
• Print-ready artwork for your printer, preflighted
• A limited-edition or gift version on the same base
• Product content pack of the finished bottle for your shop and social

Do you handle the mandatory statements?

We lay them out with the right hierarchy and sizes and flag anything obviously missing. The content — ABV, batch, warnings — is provided and owned by the brand: we aren't a regulatory consultancy.

Do you work with textured paper or foiling?

Yes. For bottles, textured paper is the norm and, budget permitting, foiling or embossing. It's decided before designing, because it changes how the lettering is drawn.

What does it cost?

A bottle label with back label starts at €390, like wine: more compliance work and almost always a physical proof before the run. The written quote is the binding price.

What about the 2028 packaging regulation?

PPWR requires harmonised labelling with pictograms from 2028 and reaches small brands too. If you're redesigning, do it once with that in mind — we explain it in the PPWR guide.