Supplements and nutraceuticals

A supplement is the product where bad packaging shows most: the buyer is choosing something they're going to swallow, so the label has to convey rigour and still stand apart from a shelf full of identical white tubs. On top of that it carries a pile of mandatory text — dose, warnings, nutritional declaration — which usually gets forced in at the end and wrecks the design.

• The mandatory text is placed first, not last: daily dose, the warning not to exceed it, the note that it doesn't replace a balanced diet, keep out of reach of children. With that laid out, the design is built around it instead of breaking at the final revision.
• The name is drawn as what the product promises — root, mineral, fruit, ferment — instead of defaulting to the white tub with pharmacy type that the whole sector uses.
• A range system from the start: one colour rule per family (sleep, digestion, sport) so the eighth reference can launch without redesigning the previous seven.
• Container and label together: clear glass or violet Miron — which shields from light, and that matters with an active ingredient — with the label already applied, from 30 units and with no stock.

• Signature label (side and lid) per reference or for a full range
• Mandatory text laid out with the right hierarchy and legible sizes
• Finished jar with the label applied, made to order
• Print-ready artwork if you'd rather produce it yourself
• Packaging compliance review (PPWR) before it becomes mandatory in 2028

Do you handle the mandatory legal text?

We lay it out with the right hierarchy and sizes, and flag anything obviously missing. Responsibility for the content — dose, declarations, authorised claims — sits with the brand or its adviser: we aren't a regulatory consultancy and we don't sign off on that content.

What's the minimum order?

30 jars per design with the label applied. Labels on their own, 100 per design. No stock: made to order.

I have eight references. Is it cheaper?

Yes: from 4 designs there's −10 % and from 8 a −20 % on the design, because a range shares a visual language and the second tub is less work than the first.

What about the 2028 packaging regulation?

PPWR requires harmonised labelling with material and recyclability pictograms from 2028, and it reaches small brands too. If you're redesigning anyway, it's worth doing it once with that in mind. We explain it in the PPWR guide.